After the betrayal of her husband, the woman created a fashion magazine Burda, although she could not sew herself. Bashny.Net

The betrayal of the other half is a big blow. However, some people not only cope with such a trial, but even benefit from it. This is exactly what happened to our heroine today. German Enne Burda She turned life’s failure into a springboard that helped her jump into a new beautiful life. Although there were no prerequisites for this.

And today's edition. "Site" Anne Burda, who managed to create a fashion empire, became fabulously rich and changed the lives of millions of women. The magazine she created is still adored all over the world.



At birth in 1909, her name was Anna Magdalena Lemminger. An ordinary girl from the provincial town of Offenburg. She had a sister and a brother. My mother was a modest housewife who devoted herself to her children and husband. Anna's father worked as a machinist. An ordinary and poor family.

However, Anna from a young age for herself decided that being an ordinary housewife is boring. She had no idea who she would be or what she would do. But she firmly believed that she could get something better and more that would lead an interesting life.

The strong character was noticeable to all around. To stand out from the others, she got a short bean haircut. Although her peers preferred the old-fashioned braids in pigtails. Then Anna decided to choose another name, naming herself Anne in honor of the heroine she liked from the song.

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However, dreams in adult life do not always have a place. After studying, Anne had to get a job as an ordinary cashier. Perhaps not the most enviable job for a dreamy girl, but not the worst. It was here that Anne met a rather pleasant young man, whose name was Franz Burda. It turned out that he had a small printing house. There was sympathy between the young people and after a while they got married.

The next two decades, Enne Burda diligently tried on the image of an ordinary housewife. She knew she was going to live her life differently. Her active nature demanded something more, but reality made her go with the flow. Her husband’s publishing business flourished and Anne was a respected woman. She also had three sons during this time.

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However, changes came to her life when she might not have counted on them. Suddenly, it turned out that the exemplary husband spent money for years on the former secretary Elfrida, so that she could make ends meet at her publishing house.

Anne also learned that Elfrida even gave birth to a daughter to Franz. But the wife did not file for divorce and did not throw scandals (as far as is known). But she enlisted the support of her husband and with his help reissued the unprofitable publishing house of the rival for herself.

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When she joined the publishing house in 1949, she was already 40 years old. She didn't know much about making magazines, and she didn't know much about sewing. But she knew she wanted to be a successful woman. She was also going to help other European girls who, despite the post-war devastation and poverty, wanted to dress beautifully and stylishly.

There was a lot of work, but Anne loved it. She communicated with tailors and photographers, understood the intricacies of the publishing business, was engaged in the design of the magazine and sought to meet the best specialists in her field.

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The idea to invest in the magazine sheets with patterns, so that according to these samples, readers could sew themselves fashionable outfits, turned out to be ingenious. After all, competition magazines could only show beautiful outfits, but Burda Moden allowed you to create the same clothes as the beauties on the catwalk. Moreover, many women were able to sew, and the fabric for sewing was quite affordable. At the same time, ready-made clothes in the store were very expensive.

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Already in 1950, Ennet magazine was sold in Austria and Switzerland, 2 years later it appeared in other European countries, and in 1953 it was available even in the USA, Canada, Brazil. In 1961, Burda Moden became the most popular fashion magazine in the world. And Anne has achieved worldwide recognition.

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What can we say, if in 1987 it was the magazine of our current heroine that became the first Western edition that appeared in the USSR. In 1994, Burda Moden became the first European magazine to be published in China. Thus, Enna managed to transcend both fashion and political boundaries.

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Only at the age of 85, Enne Burda handed over the reins of her fashion empire to her children. She was also interested in drawing, as well as collecting sports cars. She also created a couple of charitable foundations through which she developed culture and art, and also invested in her native Offenburg.

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This amazing woman passed away in 2005 when she was 96. Burda Style is still published in 17 languages in half the world. And not so long ago, the world saw a film that tells the story of the success of Enne Burda, who in 40 years managed to completely change her life, and then changed the whole world.

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