Why the color of food affects the appetite?

In his latest experiment, a group of American researchers concluded that when the plate of food of different color, people, unconsciously, trying to eat as much food as possible. Bright dishes seem tastier than a monotonous.

The researchers made the assumption that "advertisers" has long learned this trick and using colorful wrappers are trying to promote your product. This applies particularly to colored candies. Because of the bright colors people want to try each, with the result that he eats more than I wanted.

Also don't forget the study last year that proved that people eat more if the food color the same with the color plates.

Source: /users/559


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