Banned in Russia was recognized as a brilliant movie

Video "stupid way to die," won the advertising festival The One Show in the nomination "The best social advertising" .Sayt wrote about the sad fate of the video clip «Dumb Ways to Die», where cute characters through carelessness and stupidity (and key words) commit suicide the most absurd ways for a fun song.

Roller, gathered since the publication of more than 39 million views on YouTube, and being part of a social campaign Melbourne Metro (Metro Trains Melbourne), was blocked by a decision of Rospotrebnadzor.

The festival jury appreciated the idea of ​​a non-standard approach to the prevention of accidents. Commenting on his decision, festival organizers noted that the authors of the roller could "turn a grim topic cheerful performance, which in charming form tells the viewer about the problem».



http://vk.com/video_ext.php?oid=-17655824&id=165177593&hash=982d65c9a96f8fc5&hd=2



Following two months of the campaign representatives Melbourne Metro said that the number of cases of dangerous behavior on railway platforms fell by 20%.



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via www.adme.ru/zapret/reklamu-piva-zapretili-za-shutku-pro-oralnyj-seks-425005/