Snickers read a lecture on the need for a citywide corporate identity advertising.

The American agency TBWA \ Chiat \ Day has developed outdoor campaign for Snickers candy bar all over New York City, built on the game and combinations of words.

Snickers is not just spent the outer campaign in support of their brand, but at the same time showed everyone around the vital need for the possession of the corporate style. Different plane, play up your location can be found throughout the city, including on the roofs of taxis. And regardless of their size and texture, Snickers guessed in each of them. And you say ....






















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