«Snickers» and «Twix» removed from production Bashny.Net

The best-selling chocolate bar will be removed from sale. Every year around the world the company Mars Inc. It earns about $ 2 billion from the sale of Snickers. Bar with caramel, nougat and a thick layer of chocolate was considered too high-calorie, causing it to be removed from production.

Under the new program, adopted by the company, restrictions on production will be imposed on all bars, calorie exceeds 250 calories. These include «Snickers» (540 kcal) and some bars «Twix» (474 ​​kcal) in a format «king-size». Radical action is explained by company representatives that Mars Inc. I set a course for improving the nutritional value of foods and prevention of diseases associated with the consumption of high-calorie foods.

Bars in the format of "king-size" will disappear from store shelves by the end of next year. The company has estimated that by the end of 2015, this will reduce the consumption of 1 500 000 000 000 calories.





«Snickers» has 80 years of history, first appeared in 1930 under the name «Marathon» in the UK and Ireland. Interestingly, the recipe for "Snickers" was coined by a native of Belarus, Pyotr Tsaruk. He invented the recipe manufacture of chocolate bar in 1923, but the issue of sweet bars began only seven years later.

Currently, the Mars family, which owns food company Mars Incorporated, took 27th and 28th place in the list of richest billionaires planet. The company consists of the brand M & M's, Snickers, Dove, Extra, Orbit, Mars, and the Pedigree, Royal Canin and Whiskas, each of which is estimated to be worth at least billion.
via ljfun

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