Soviet circus, and everything in orange shorts! Imaginary series of rollers Marriott

Agency mcgarrybowen NY has developed an advertising campaign for the hotel chain Residence Inn, a brand of Marriott International, under the slogan «Master The Long Trip» - «Manage long journeys».

In mcgarrybowen, engaged in creativity for the Marriott for four years, received a brief from the client, the main task of which indicated a report to the audience the features offered its guests a network of Residence Inn. Such as spacious rooms, the space of the street, referring to the numbers, full kitchen at the hotel and delivery of fruits and vegetables.

It was necessary to come up with some kind of metaphor that would correspond to the brief and thus create the necessary mood of the brand - recreation, rest, a wonderful atmosphere and perfect privacy. Creatives joined room Residence Inn and elements beautiful and spectacular circus, giving them a calm pace and generosity. Each of the rollers 4 is one room and one of the hotel amenities.

In addition to the beautiful ideas and excellent Productions, the series is the dignity and wonderful atmospheric music Andrew Bird, reflecting the mood of the rollers and absolutely consistent with the spirit of the brand. Directed by Matthias Zentner from Productions foreignfilms.







via adme.ru