Candy Midas and Doina man continued megauspeshnuyu advertising Skittles

TBWA \ Chiat \ Day New York has released two new clips from megauspeshnoy campaign Skittles «Taste The Rainbow».

The campaign is in its third year - was released for about a dozen spots and get a lot of prizes: Cannes Lions, Clio, ADC Cube, D & AD Awards and more - virtually all the existing awards festivals.




Rollers "Shed" and "Touch" made in the best tradition of the series: absurd kind of humor, simple image, melancholic tempo and, most importantly, a brilliant idea.

«Shed»: A man comes into the barn to tell the farmer who milks themselves that the milk sour.

- If you will eat less acidic Skittles, milk may be less sour.

- This is the risk that I think I'll take - meets a farmer and he continues to be milked.





«Touch»: A woman leads a man to the guy sitting at the table, to the demonstrated his amazing ability - Skittles turned into everything what it touches. They caught up, but the man does not share their emotions, he tells them how awful not to be able to take the hand of her newborn child and the other sad stories. Then Skittles turns phone that rang, and the table on which the hearts thumped the man.





Rollers took Tom Kuntz / MJZ, known for his work for Snickers (video «Tank»), Dell (recently released movie Colors), Altoids (series Altoids Sout Challenge, received this year's bronze at Cannes). He took off his previous videos Skittles.




via www.adme.ru/creativity/2007/05/14/17777/