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Advertising projects. Dearly
big money and professionals in the field of advertising - are key factors to create a successful advertising campaign. It's simple, well-organized campaign that attracts a large number of people could cost the company millions of dollars, the same amount it cost and safety. We offer an overview of the most expensive advertising projects in mire.10. "Fiat-Chrysler": 1, 97 billion dollarov
Corporation "Fiat" tried to buy the company "Chrysler" for several years and only in 2014 they formalized and organized a holding deal "Fiat Chrysler Automobiles". In 2013, "Fiat-Chrysler" has spent 1, 97 billion dollars on advertising. Most of the money spent on television advertising - 900 million. Dollars - an amount confirms that the products are not of deshevyh.9. "Toyota": 2, 09 billion dollarov
The company "Toyota" has spent 2, 09 billion. Dollars on advertising in 2013. Portal "Business Insider" has reported that the amount of 4, 1% more than the one that was spent in 2012. Most, namely 959 million dollars, went on television reklamu.8. "American Express": 2, 19 billion dollarov
The company "AmEx" known for its fashionable, memorable, costly advertising campaigns. In 2013, she spent 5, 7% more money on advertising than in 2012. The amount of 129 million. US $ 2, 19 billion. Dollars went to advertising Internete.7. The company "L'Oreal": 2, 34 billion dollarov
The French company "L'Oreal" spent 2, 34 billion. Dollars on advertising in 2013, which resembles the pages of glossy magazines that the company's products, beautiful models and celebrities are expensive. Only for advertising in magazines spent $ 872 million. Dollarov.6. The company "Verizon": 2, 44 billion dollarov
"Verizon", communication company, which is engaged in wireless technologies, spent 2, 44 billion dollars. Most of the money, and that the amount of 811 million. Dollars, "Verizon" spent on television commercials in prime taym.5. Corporation "Ford": 2, 56 billion dollarov
In 2013, the corporation "Ford" spent 2, 56 billion. Dollars on a story about the buyers of its newest models. Most of the amount 797 million. Dollars was spent on television reklamu.4. Corporation "Comcast": 3, 08 billion dollarov
Corporation "Comcast" North American television companies and cable television, which is the largest corporation in the world in the field of television services, spent 3 08 mrad of dollars on advertising last year. 901 million. Dollars was spent on television reklamu.3. "General Motors": 2, 15 billion dollarov
In 2013, the company "General Motors" has spent 2, 15 billion dollars on advertising, $ 185 million. Dollars had been spent on advertising in glossy magazines, and 176 million. Dollars - Internete.2. The company "AT & T": 2, 91 billion dollarov
In 2013, the company "AT & T" spent 12, 3% more money on advertising than in 2012. Total spent was 2 91 billion. Dollars. On online advertising company spent 245 million. Dollarov.1. Company "Procter and Gamble": 5000000000 dollarov
Number one in the rankings - an American company "Procter and Gamble", which is spent on advertising a huge amount of money - 5 billion. Dollars at the end of 2013. The sum of 1, 9 billion. Dollars was spent on television advertising, and 1, 1 billion. Dollars - for advertising in magazines.
Source: www.novate.ru/blogs/140914/27704/