The ideal man does not drink, does not smoke, does not swear and do not exist ..

DDB Paris and production La Pac removed witty and ironic spot for men's magazine GQ.Ironiya nearly two-minute spot is directed towards women who dream of the perfect man. Insight campaign appeals to the women especially that many women have long made up the bulk impressive list of qualities of her Prince Charming.


The French of DDB Paris decided to show what would be the ideal man, if it existed. It turned out something of what will not be happy even the most simple-minded woman.



Tagline: "The ideal man does not exist. A magazine for him - perhaps ».


The soundtrack to the spot made the song Billy Idol «Eyes without a face».



via adme.ru