Typography in print advertising Bashny.Net

Once the "three hundred years ago" in advertising was almost no pictures - invocatory texts seeking to attract the attention of both content and form. Somehow nibud.Neskolko fonts, different pins, and only partly layout of text - this tool was placed at the dawn of the advertising creators of newspaper ads.

Now all completely different, something we certainly welcome. Here are just a game with characters - typography - still one of the most popular methods of copywriters and art directors around the world.

Where a richer tool allows you to create a variety of prints, which dominated the letters. Letters from a variety of objects and materials, the letters themselves constitute objects. Excellent fonts, letters written by hand. The letters are flat and three-dimensional letters. Letters and pays tribute to those who are just beginning to advanced print advertising.

In this article huge collection - over 180 prints - a great example of typography in advertising, conventionally divided into 10 sections.

In some cases, the print was difficult to attribute to any one reception, and so I had to give preference to the most appropriate.

The letters of the objects

Objects of letters

Letters from materials

The letters as a part of the image

The letters from the hand of

Letters handmade

Old School

Large letters

Mnogabukaf

And a letter

The letters of the objects



































Objects of letters



























Letters from materials

















































The letters as a part of the image













The letters from the hand of



























Letters handmade













Old School





Large letters





























Mnogabukaf



































And a letter





























































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