What we should learn from Belarus

The share of Belarus in the total imports of dairy products of Kazakhstan and Russia in 2014 amounted to less than 30%. In the import from Belarus concentrated forms of milk and cream accounted for about 70% butter — 20%. Belarusian milk more competitive in price, said the expert of the company Raimbek dairy Olga elcova. Moreover, the high level of state support for the Belarusian dairy industry to maintain low and competitive prices on Kazakhstan market.





As you know, the leaders of Kazakhstan and Belarus have become the most quoted persons of the XII Forum of interregional cooperation in Sochi in the media due to the controversy that emerged around the import of Belarusian milk to Kazakhstan. Recall that speaking at the Forum the President of Kazakhstan Nursultan Nazarbayev stated the need "to develop new standards and requirements of technical regulations in part of a clear prescription of the composition of the products and quality of raw materials" and explained that, for example, Belarus exports milk powder for the same price, which is implemented and local whole milk. "Alexander Grigoryevich argue all the time. He sends here the milk powder. But it is not milk. This is drink milk and sold as milk for the same price," he said. In response, the President of Belarus Alexander Lukashenko said that such terms as "natural milk" does not exist. He also hinted that the import of Belarusian milk demand in Kazakhstan. "I buy milk in Kazakhstan is there and carry it. Would not buy — not lucky," said Mr. Lukashenko.

On the position of the Belarusian dairy products in Kazakhstan market, quality and a realistic price "powdered" milk, we talked to the expert of the company Raimbek dairy Olga Eltsova.

— What percentage of the dairy market of Kazakhstan currently imports from Belarus?

— The share of Belarus ' total import of dairy products of Kazakhstan and Russia in 2014 amounted to less than 30%. In the import from Belarus concentrated forms of milk and cream accounted for about 70% butter — 20% (in value terms). While the share of imports of concentrated forms of milk from Belarus in the total imports of Russia and Kazakhstan - 42%. Ashushenie forms of cream and milk were imported in small volumes. Cross-border trade of Belarus with Kazakhstan is not crucial for Russia, because there is no common border and are imported in vast amount of concentrated dairy products.

— What can you say about the quality of Belarusian milk?

— As Belarus is a net exporter of dairy products and it supplies to various countries, including the EU, the requirements of safety and quality of products is higher than in Kazakhstan and even in Russia. Although there may be excesses of some unscrupulous suppliers Belarus. In General, the quality of Belarusian products is high enough. Security requirements within the customs Union are the same, we are on the path of harmonization with international normative documents. Quality requirements that are not regulated by law, different – it all depends on market demands and consumer preferences.

— What competitive advantages of Belarusian milk? Is there a danger of displacing them from local producers?

— Belarusian dairy products are more competitive in comparison with the Russian, especially with Kazakhstan. The main reason for lower prices for dairy products from Belarus in the continuing high level of state support for the industry, respectively, in the high technical level of the Belarusian dairy cattle. With the continued pace of recovery in dairy farming and dairy industry of Kazakhstan, ever-present threat of crowding out of domestic products from the dairy market of Kazakhstan, not only Belarusian products.

— What can you say regarding the term "natural milk", as mentioned by Mr. Lukashenko?

— Mr Lukashenko is right. The term "natural" in Kazakhstan, officially the normative-technical documents in the field of technical regulation of food products is not installed. In the technical regulations 033 "On safety of milk and dairy products" of the term "natural milk" no. There is a term "fresh milk". In simple terms, it is a common raw whole milk that has passed the heat treatment, pasteurized or ultra pasteurized and packaged in appropriate packaging. Indeed, in the scientific understanding of any product past any treatment in one way or another, should be considered denaturirovannym.

If we talk about milk, it is only svezhevydoennogo milk is considered to be natural. Such milk, particularly in terms of the existing dairy cattle breeding of Kazakhstan, to consume unsafe due to bacterial contamination, besides, it spoils quickly, which is problematic for implementation. For security purposes, the milk must be subjected to heat treatment, at least pasteurization or UHT treatment.

— What is the difference in price between restored from a powder milk and drinking pasteurized?

— The price of the bags recovered from concentrated forms of milk must be higher than bags made from raw milk after pasteurization or UHT treatment. The reason is that the cost of the process of condensation or drying is an expensive process, which in the production of concentrated forms of milk contributed to the rise of raw milk, and then reconstituted milk. The exception is when the market enters the milk at very low prices — below cost. It can be gray humanitarian supplies to the market of the product or due to the fluctuations in world prices due to fluctuations in world reserves. As a rule, these changes are not always predictable.

To obtain reconstituted milk necessary components such as nonfat dry milk, anhydrous milk fat and water. Thus the first two components should be stored in the warehouse, creating additional operating costs. In General, the process of obtaining the recovered mixture is more complex than simple pasteurization, and this again results in additional production costs. The increase in the cost of the "liquid phase" reconstituted milk in this example is about 7-10%.

The cost of milk to the most expensive dairy farms is 120 tenge per liter of milk all year round. Such milk almost immediately can be directed to pasteurization is a relatively simple process. The cost of "liquid phase" of such milk is the same 120 tenge per liter.

The price difference on the shelf between the restored and drinking pasteurized milk made from raw milk can exceed 50%. It's the cost of the process. When restoring milk to the price of the finished product in addition to the process of heat treatment are budgeted for operating costs for storage of the starting components and also the packaging costs.

- How much milk exports of Kazakhstan to Russia? And how many imports?

Kazakhstan exports of dairy products to Russia does not exceed 10% of the Russian export to Kazakhstan. That is, we export 10 times less milk to Russia than Russia to Kazakhstan.

For example, according to official statistics, in 2014 from Kazakhstan to Russia was exported dairy products $21874, 7 thousand, from Russia – 10 times more. In connection with the sharp depreciation of the ruble in 2014-2015, with almost constant rate of tenge until August 2015, the difference in the ratio, of course, will be more.

— At the beginning of the year, you predicted a reduction in milk prices after the accession of Kyrgyzstan to the EAEU? True to the forecasts?

— In fact, whole milk powder from Russia began to arrive in Kazakhstan in the framework of the EAEU during the second half of August 2015 In September 2015 changes in the value of whole milk has not happened yet. It has been far too little time to make any assessment.published

 

P. S. And remember, only by changing their consumption — together we change the world! ©

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Source: www.kursiv.kz/news/retail/belorusskaa-molocnaa-produkcia-bolee-konkurentosposobna-po-sravneniu-s-rossijskoj-tem-bolee-s-kazahstanskoj-ekspert/