SPN Ogilvy has developed a federal campaign for cheese "Viola"

Having won the tender for the federal promo campaign communications agency SPN Ogilvy Public Relationsorganizovalo spring action "every desire is" Viola "!", Aimed at promoting the cheese "Viola» (Viola). The action takes place in the nine largest cities in Russia from March 1 to April 30.

How to tell the agency website, the protesters are invited to send a poem, a story or a picture of the "Viola". More than 3 000 people at the event will receive gifts, and the best authors will be awarded with super prizes.

Agency SPN Ogilvy PR has developed a design concept stocks, provides media support action at the federal level (outdoor advertising, advertising in print media, commercials on television and radio).




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BTL-events in the field of sales and a quiz with prizes spends Agency Marketing Communications, is also included in the group of companies SPN. Cities participating shares: St. Petersburg, Moscow, Yekaterinburg, Samara, Novosibirsk, Kazan, Omsk, Nizhny Novgorod, Rostov-on-Don.



The project employs specialists SPN Ogilvy PR:

Manager Customer Olga Romanenko,

Trade Marketing Manager Alexander Okomina,

project manager Valery Mironov,

Creative Director Brian Keane,

creative team: Natalia Kirillov Vladislav Orsher,

Designer Olga Obraztsova,

media support - Natalia Gutnik,

BTL-actions - Elena Sabaldash Maria Sorokina (Marketing Communications).

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