Advertising Daikin plunges into the cool

Daikin Europe NV is launched advertising campaign Daikin air conditioner under the slogan "Dive into cool." In rammkah campaign launched a series of TV commercials, billboards are located in all major cities of Russia from July 1st, placed print ads.

It is worth noting that the creative idea shows that refreshes even ads





Recall that in 2005, the campaign was held under the same slogan:



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