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Crest: With a smile, you can say anything
Toothpaste Crest, which is produced by P & G (known in Russia under the brand Blend-A-Med), proves that dazzling smile can disarm the man, even if he was waiting for a very unpleasant novosti.Nyu York office SAATCHI & SAATCHI presented a series of videos under the taglines " You can say anything with a smile »(You can say anything with a smile).
The plot shows a paradoxical self-confidence of people with brilliant smile reporting such "terrible" news, usually followed by a storm of indignation.
Kids: Hey, what are you doing?
Bulldozer (smiling): I snoshu playground
Children: Why?
Bulldozer: We will build a power plant here
Kids: What?
Bulldozer: Power. It produces all kinds of noise and smoke. Great!
Children: We will be able to play there?
Bulldozer: If you can climb over the fence
Guy: Hey, guess what!
Girl: What?
Guy: I have lice.
Girl: What?
Guy: You might also.
Girl: What?
Guy: Do you see this new pillow? I found her. On the street. It turned out the lice.
Girl: You're disgusting
Guy: Little
Girl: Maybe we should take a shower?
Man: Come on.
Woman: What is it?
Man: This is a marriage contract
Woman: Are you kidding?
Man: No, that's my lawyer.
Woman: That's because I'm a lot better than you look?
Man: That's because my family is much richer than yours.
Lawyer: We just do not trust you.
via / kreativnyj_obzor / 2008/04/03/22304 /
The plot shows a paradoxical self-confidence of people with brilliant smile reporting such "terrible" news, usually followed by a storm of indignation.
Kids: Hey, what are you doing?
Bulldozer (smiling): I snoshu playground
Children: Why?
Bulldozer: We will build a power plant here
Kids: What?
Bulldozer: Power. It produces all kinds of noise and smoke. Great!
Children: We will be able to play there?
Bulldozer: If you can climb over the fence
Guy: Hey, guess what!
Girl: What?
Guy: I have lice.
Girl: What?
Guy: You might also.
Girl: What?
Guy: Do you see this new pillow? I found her. On the street. It turned out the lice.
Girl: You're disgusting
Guy: Little
Girl: Maybe we should take a shower?
Man: Come on.
Woman: What is it?
Man: This is a marriage contract
Woman: Are you kidding?
Man: No, that's my lawyer.
Woman: That's because I'm a lot better than you look?
Man: That's because my family is much richer than yours.
Lawyer: We just do not trust you.
via / kreativnyj_obzor / 2008/04/03/22304 /
