In fact, people constantly forget the past and only remember the recent events

The novelty effect shows that over time, we do not learn as much as inclined polagat



How far is your memory? It does not matter. No matter what you have access to long-term memory - you're likely to be fooled into thinking that something that you just suddenly noticed there was only that, even if you've seen it all my life. Often, you notice such while watching new programs, in which there are some verbal anchor, but the linguist Arnold Zwicky said that an example of the illusion of novelty.



When some language news attracted the attention of man, it begins to seem as if language is flooded with these new words to him and use them everywhere. In fact, it is changing focus, rather than the language itself. Zwicky cites as an example of people who hate it when the pronoun "they" are replaced by "he" if the conversation is about a hypothetical person or a person of unknown sex.

This effect is used by more Shakespeare and Austin. A similar illusion works for people who believe that the use of apostrophes in the name of the store, for example, «Grocers» or in advertising «Peach's $ 1 per pound» (which translated to English means "Peaches dollar per pound") - is a demonstration of modern ignorance. Historians have found that similar complaints have existed almost since the advent of writing.

However, the effect of novelty is not just erase the past - it will change the future. Economists despair due to the fact that large and small operations are carried out under the influence of the recent events. The ups and downs of the market are governed by people who do not believe that the markets in a single day can work on the same principle, but the other day - is different. Even small acts committed under somebody's influence, which is why many people warmed their homes after a slight cooling. We can not believe that everything there ever was or will be different than it is now.

via factroom.ru