How to start your own small business–a cinema under the open sky Bashny.Net

Outdoors, you can open two types of theaters: summer, when the public comes to the Park, square or other open area, and a drive-in theater when watching a movie from your car. He and the other business — a rarity in Russia. First, it is a seasonal business: rainy summer costs increase due to the fact that you have to build the canopy. Profit falls, as reduced flow of spectators. The drive-in can work all year round, but in the cold season visitors are much less, few are willing to waste fuel to heat the machine for two hours. Second, the number of sessions per day in these theaters less than in traditional. To play the movie only in the dark.





The seasonality has its advantages. First, many parks are concerned about attracting visitors and ready to provide preferential terms for leasing the land. Secondly, you can enlist one of the many summer film festivals. Third, distributors are in summer, notice the outflow of audience of traditional cinema, summer cinema become an additional channel for attracting viewers. The cost of creating an open-air cinema are two to three million rubles. The payback period is about three seasons.

The land and building

Rent the land under a summer cinema can be the owner, which is either a private person or a legal person or a state. The Park lands belong to state ownership, you can rent it at a public auction. The Park administration may have a right to dispose of some land (it is regulated by special decrees of the RF government). The drive-in is typically located outside the city or in industrial areas. In Moscow in such areas the price is 500-1, 500 rubles per square meter per year.

Documents

In addition to the registration of a legal entity, you'll need the documents regulating the relations with the rights holders. Here everything is the same, as is the case with any other cinema: it is a contract with a rental company to hire a specific movie, where the prescribed conditions (number of weeks of rental, number of impressions). Each film, according to the new law, must have a rental license. Distribution certificates to films is the distributor, and he provides them. If this document from distributors there, and you put a picture in the repertoire, the responsibility lies entirely on the cinema. The penalty for the absence of PU is 100 thousand rubles.

Before you start, familiarize yourself with all new laws that affect your activities. For example, a law banning Smoking imposes an obligation on movie theaters to warn viewers about the dangers of tobacco, according to the amendments to the law on the Russian language, from screens of cinemas can not swear.

Other expenses

Staff salaries of ushers and the Manager of the hall be 20-30 thousand rubles (plus taxes). You will also need cleaners, they can be hired from cleaning companies or to negotiate with the land owner for joint cleaning (if you are located in the Park or in the restaurant courtyard). Projectionist also gets 20-30 thousand rubles, he is responsible for the condition of the screen, the projector and the light in the room.

Equipment

Professional equipment — projector, screen, rail for lights, sound system — will cost two to three million rubles. The distinction between professional and nonprofessional equipment that the first can show premieres. That is, to read special keys that encode distributors hired out copies of paintings. If you are going to show in your cinema room only retrospective or educational films, the projector will cost several times cheaper. To meet you at 500-700 thousand rubles.

Supplies

Tickets, flyers, billboards, beverage cups and popcorn — the cost of such printing in a month will be about 10-20 thousand rubles.

Promotion

Large investments will require the owners of motor theaters, there will be advertising along the route, announcements in the media. Summer cinema can unwind with the simplest of means — social networking, flyers, advertising in universities.

source:the village.

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