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Leaders in Business and the Rule of Three
Bashny.Net
The best leaders are people who have a complete and deep understanding of every aspect of their business and production. Leaders know everything about their companies (strengths and weaknesses, for example), their customers, and the business environment in which they operate.
Every leader should be able to answer three questions. If you don’t know the answer or aren’t sure, you need to know it as soon as possible. If you don’t have the answers to these questions, or if they’re wrong, you’ll make marketing, sales, business strategy mistakes that can be fatal to your cause.
What kind of business are you really doing?
What does your company actually produce for customers to improve their lives or jobs?
Customers don’t buy products or services; they buy improvements. They buy what you sell in the expectation that it will bring some improvement in the future. If these intended improvements are unclear or undesirable, then customers will refrain from purchasing, or purchase from, someone else.
What is the mission of your company/firm?
Your mission should be what you want to achieve, avoid, or save for your customers.
A mission is something that can be clearly defined and accomplished. It includes both measure and method. It is always determined from the perspective of the client. The simpler it is, the easier it is for people to understand and support it.
AT&T’s mission was to install a phone in every home and office in America.
What do customers say about your company?
This indicates how you are positioned in your thoughts and hearts by existing and potential customers. The words people use about your company, your products, and your services are more likely to determine whether they will buy or not.
The choice of these words cannot be attributed to chance. If you’re not happy with the current customer response, ask yourself which words you would like them to use. What are you willing to do to achieve this perception?
Do you need to be effective to develop a leader?
Are you having trouble prioritizing your business? There's nothing more to worry about. The rule of three for better time management always works.
No matter how many things you do in a week or a month, there are only three tasks and activities that have 90% of the value of your contribution to the business. They're known as Rule of three.
Create a list.
If you create a list of everything you’ve set out for a month, it might include 20, 30, or even 40 different tasks and responsibilities. If you carefully review this list, line by line, you’ll find that only three of the list’s top positions are 90% valuable to your business.
Three magical questions
How to identify your most important three? Very simple. List all your tasks and important things from the first day of the month to the last. Then answer three magical questions.
1. If I could only do one thing on the list throughout the day, what would be the most valuable activity for the business?
According to Rule Three, the most important one on the list – anyone who estimates the greatest contribution they can make to their business – is likely to catch your eye.
This will be clear to you as well as to others. Circle this task.
2. If I can only do two things on my list in a day, what would be the second thing that contributes the most to my business?
Usually, this case will also reveal itself. It may take a little longer, but it's also usually clear and obvious.
3. If I could only do three things on a list all day, what would be the third case that would have the most value to my business?
When you compile a list and analyze all your answers, you will see that only three cases have the most value to your business. Starting and finishing these tasks is more important than all other things.
Author: Pavel Verbniak
P.S. And remember, just changing our consumption – together we change the world!
Join us on Facebook, VKontakte, Odnoklassniki
SOURCE 5sfer.com/21518-lidery-v-biznese-i-pravilo-trekh.html
Every leader should be able to answer three questions. If you don’t know the answer or aren’t sure, you need to know it as soon as possible. If you don’t have the answers to these questions, or if they’re wrong, you’ll make marketing, sales, business strategy mistakes that can be fatal to your cause.
What kind of business are you really doing?
What does your company actually produce for customers to improve their lives or jobs?
Customers don’t buy products or services; they buy improvements. They buy what you sell in the expectation that it will bring some improvement in the future. If these intended improvements are unclear or undesirable, then customers will refrain from purchasing, or purchase from, someone else.
What is the mission of your company/firm?
Your mission should be what you want to achieve, avoid, or save for your customers.
- Reach?
- Avoid?
- Save it?
A mission is something that can be clearly defined and accomplished. It includes both measure and method. It is always determined from the perspective of the client. The simpler it is, the easier it is for people to understand and support it.
AT&T’s mission was to install a phone in every home and office in America.
What do customers say about your company?
This indicates how you are positioned in your thoughts and hearts by existing and potential customers. The words people use about your company, your products, and your services are more likely to determine whether they will buy or not.
The choice of these words cannot be attributed to chance. If you’re not happy with the current customer response, ask yourself which words you would like them to use. What are you willing to do to achieve this perception?
Do you need to be effective to develop a leader?
Are you having trouble prioritizing your business? There's nothing more to worry about. The rule of three for better time management always works.
No matter how many things you do in a week or a month, there are only three tasks and activities that have 90% of the value of your contribution to the business. They're known as Rule of three.
Create a list.
If you create a list of everything you’ve set out for a month, it might include 20, 30, or even 40 different tasks and responsibilities. If you carefully review this list, line by line, you’ll find that only three of the list’s top positions are 90% valuable to your business.
Three magical questions
How to identify your most important three? Very simple. List all your tasks and important things from the first day of the month to the last. Then answer three magical questions.
1. If I could only do one thing on the list throughout the day, what would be the most valuable activity for the business?
According to Rule Three, the most important one on the list – anyone who estimates the greatest contribution they can make to their business – is likely to catch your eye.
This will be clear to you as well as to others. Circle this task.
2. If I can only do two things on my list in a day, what would be the second thing that contributes the most to my business?
Usually, this case will also reveal itself. It may take a little longer, but it's also usually clear and obvious.
3. If I could only do three things on a list all day, what would be the third case that would have the most value to my business?
When you compile a list and analyze all your answers, you will see that only three cases have the most value to your business. Starting and finishing these tasks is more important than all other things.
Author: Pavel Verbniak
P.S. And remember, just changing our consumption – together we change the world!
Join us on Facebook, VKontakte, Odnoklassniki
SOURCE 5sfer.com/21518-lidery-v-biznese-i-pravilo-trekh.html
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