35 ways to advertise glue Bashny.Net

In this collection is another example of how you can make an interesting ad for a pretty boring and ordinary product. In which consumer properties and once, twice ... and tri.Obychny glue interested buyer only in terms of the strength of the result, the speed of its receipt and the materials with which he works.

Before you go to the classification of different kinds of prints and commercials promoting glue, it is worth remembering one of the most famous and funny commercials for Indian adhesive Fevicol.

1. ProchnostNe surprising that one of the most popular destinations in the adhesive Creative is an indication of strength. In general, this is what we are all, by and large, and expect the adhesive as a whole. And the strength of which the Agency and the producers say in their advertising, is of two kinds: the peel strength and durability for centuries.

Peel strength

Strength vekaOdnoy recent work in this direction is print adhesives Threebond, in which the creators BBDO Bangkok beat the story of the famous ceiling frescoes of the Sistine Chapel, "The Creation of Adam". God became interested in the creation of the first man, and yet touched a finger to his thumb (the fresco between the hands of the creator and the created) is visible distance), and was the glue on his fingers. Adam already mummified, and God will not unstick.

In this series of prints for durable UHU glue adhesive strength compared to a very unpleasant and insulting nicknames that stick to person very quickly and for a long time: a slut, Botha and pi% Wp.

2. MomentalnostPozhaluy, the second most important quality of the glue - is the speed setting bonding surfaces. This also say many, varied and witty.

3. glues vseDopustim that now practically any non-clerical adhesive glue quickly, securely and permanently. And so the chorus enters advertising glue that sticks together all surfaces of any number of parts and pieces. Speaking of fragments, vase in these cases - a popular image. Also, puzzles and Lego.

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