The town came Rotvill Monrot

Company Dirol Cadbury Russia & CIS creative agency and McCann-Erickson (ADV Group) continues to acquaint the audience with the inhabitants of the picturesque town of Rotvill.V previous series the new epic about chewing gum Dirol told about the good and cheerful mouths and their assistants - Dirollerah.



Retelling the story of the agency:

The story of the famous Monrot, Rotvilskogo movie star and heroine gossip. She's depressed. The tabloids are excitedly reporting that Monrot stopped smiling his legendary smile. What happened?

We found the actress in the office zuboanalitika. During confidential conversation turns out that beautiful star covered teeth (oh, horror!) Plaque! Yes, it's not to smile! To help arrives instantly best friend mouths. Silver and pearl robot Diroller, nice and helpful, kneads a delicious cocktail of fresh mint and gives star bleaching pad Dirol Pearl.

While that chewing with relish, Diroller on the holographic screen shows the process of cleansing the teeth chewing gum Dirol. Indeed! From the plaque is not a trace remains. Shining Monrot comes to the paparazzi in all the splendor of its dazzling beauty! Incidentally, now that the girls asked who their best friend, all as one answer: "Pearls!»

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The campaign will run from October to December on the channels: First, Russia, TV3, Sport, DTV, Muz TV, MTV.


via / tv-spot / 2008/08/29/23697 /