Incident, do not skimp, buy the painting! Bashny.Net

The main objective of the studio fotoretushi - to make advertising like. We have a hard time on the one hand and on the other sweet. Firstly, because they need not surprise anyone, and experienced creatives and photographers, but secondly, to surprise his audience they have all the necessary tools. (See also reviews self-promotion advertising agencies and media advertising)

Prints retouching studios agencies appreciate, but do not appreciate the festivals. Over the last 13 years of artistic reconsideration of pictures in Cannes, for example, carried only twice, both times in 1996. Two prints then got the silver and bronze respectively.




In general, the first thing that comes to mind when you think about self-promotion fotoretushi studios - a demonstration of good person, that is, it is assumed that the picture should be on zaglyadenie.Bez single defects and radiating and all the technical skills of their authors. Many studios and do. Or they declare their talents directly and without there modesty.













Next prints we, unfortunately, is not a good solution, but if you look closely, you can see that he is just crammed with all sorts of effects, illusions and playing images. Slogan: "Looking for an illusion?»



Particularly bold creatives citizens say that without them they hardly anything poluchitsya.Ili woulda. In this series retouchers showed what would be the jobs monsters advertising if they did not apply to their studio. John Hegarty, Maurice Saatchi and David Abbott - the main characters of this rather old campaign.







Another part of the studios fotoretushi uses in its advertising is not "Align" or fully drawn in 3D images, but real pictures, saying that they can, at least not huzhe.Studiya Vaticano used chilling footage with the slogan "Only life can create a better image »



In the next series retouchers recognize the authenticity of the pictures shown, but playfully said: "That's when you find just such characters can not come to us. Until then - Welcome to my Blog ».



The third game in the field of their customers - not in the picture, not on the mastery of Photoshop, and ideyah.Tolko alluding to their professional excellence and passion, as is done in a series of prints with distorted names of famous photographers and print with the amended school reports on kopilaynom "Retushing since 1985". Or engaging potential customers to the game, as they did in New Zealand by sending incriminating photos sfotoshoplennye creative directors of his own as a postscript, "You'd better order retouching we have».

















At least three different studios retouching used the same technique that can be called "Midas touch" .Dva times the audience was shown a miraculous transformation of the silver award in the prestigious festival gold. And once the gold become objects in the photographs.















The process involves samoreklamnom and Russian studio bezuslovno.Odna of them - the studio Nirt - last year, even send prints currently in Cannes, though to no avail. The campaign of the three prints made quite in the spirit of the whole Russian advertising - solid pekshoty with Gillette and Blendamed.







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