Boorish and arrogant chicken ribs

Crisis, as a rule, strongly encourages the search for new moves, even where they seemingly did not find. Sometimes shoot the craziest and absurd at first glance, options.
As it happened with the restaurant «Dick's Last Resort». Initially, "The Last Resort" was quite ordinary institution. Specialization also God knows what - yes ribs steaks, chicken burgers yes. Like, there is nothing surprising. However, when the crisis broke out, the owner places Steve Schiff decided to bet on rudeness on the brink of a foul. That is, instead of the traditional staff sverhvezhlivosti has in its arsenal brash humor, brutal and shameless familiarity familiarity. Wear a paper cap on his head, throw in the face cloth, ridicule external customer data - in the order of things. At the same time, however, we note that the waiters are not able to move that fine line beyond which begins frank chernukha. Add to this the interior of crazy - and get the secret of success.
The Result? To date, it is not just a thriving institution. «Dick's Last Resort» - network, which consists of thirteen restaurants in various US cities.
Daring and go for it, gentlemen. And be with you good luck.