deverp yonshuP. Fur was the face of a new campaign "Frustyle"

The comic image of the bartender, violates the rights of communication with customers, has become a major figure in the new advertising campaign "Frustyle." In May, launched a new advertising campaign juice-containing drink "Frustyle" under the slogan "For the most capricious thirst». B>



The plot - an eccentric barman, who starred in the role of Alexander Fur, which is known as a musician and the lead STS.




In total, the campaign, which will last 2 months, came out 6 clips, as well as outdoor advertising.




As reported in the company's target audience is the youth brand: boys and girls aged 16-23 years who have not yet thought seriously about their health, but already beginning to think about what they drink and eat.



Slogan: "For the most capricious thirst».



























Mediarazmeschenie: VISEUM.
Slogan: "For the most capricious thirst».
Duration: 20 ', 20', 15 ', 10', 10 ', 10'.
Brand: "Frustyle».
Product category: juice drinks.
Client: JSC "Lebedyansky", the director of the "Juice" Ilya Serov.
Agency: Los Magnificos.
Creative Director: Wilfredo del Pino.
Productions: Okey Dokey.
Productions Producer Ekaterina Tkachenko.
Director: Gleb Orlov.
Operator: Vlad Opelyants.

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