Closer, closer. And all this for next to nothing! Guerrilla advertising operator

Leo Burnett released guerrilla zakladochki for the Brazilian telephone directory

Brasil Telecom promoted carrier code 14 - long-distance communication services. It's so convenient and profitable, you do not even feel that somewhere to go - they say. The proof of this assertion are the favorites: young people who talk on the phone, but still see each other.


"No matter what city you are, because with the carrier code 14, you will always be with your loved one»






Advertising Agency: Leo Burnett, Brazil

Creative Director: Ruy Lindenberg
Art Director: Juliana Paracencio
Copywriter: Leonardo Assad
Photographers: Luis Fernando Macian, Mauricio Cassano



via www.leoburnett.com.br/