Mikhail Gorbachev in advertising Louis Vuitton

The first and last Soviet President Mikhail Gorbachev took part in the campaign Louis Vuitton.


According to the newspaper The New York Times, Photo policies with travel bag of the brand appears in the September issue of the American magazine Vogue. Mikhail Gorbachev was captured sitting in the back seat of the car. Beside him lies Bag Louis Vuitton.






According Brandrepublic.com, this campaign is part of a broader marketing campaign Louis Vuitton called «The art of travel» («The art of travel"), during which the company wants to draw attention to its tradition of luxury items for travel.

Thus, Gorbachev joins a list of famous personalities who have been invited to participate in the promotion Louis Vuitton, which aims to promote luggage and travel accessories. For this advertising starred as tennis players Andre Agassi and Steffi Graf, actress Scarlett Johansson and Catherine Deneuve. Pictures made famous American photographer Annie Leibovitz (Annie Leibovitz).

Mikhail Gorbachev has already filmed for commercial advertising. Ten years ago, it can be seen in commercials restaurant chain Pizza Hut.

According to the materials: Lenta.ru

via www.lenta.ru/