Creative review: The use of classical music in advertising

The use of classical music gives a special style of advertising - the majesty and tranquility. We collected examples of the most memorable commercials from the "classic" soundtrack.



Advertising Audi brings tears.
The video Audi RS4 VB 420 CV quattro gears and pistons illustrate the operation of the engine is not perfect, but the birth of her tears, the heart beat, reared by strong emotions hairs. A fantastic track - the result of the duo Dani & Chupi of BSO Barcelona.



Roller Underground whiskey Ballantine's cuts to the quick, and penetrates the soul "leaves the impression».
Roller well conveys the atmosphere of relaxation. A man opens a bottle and starts to play the music that is heard far beyond the room. Survey makes it clear that it is the atmosphere of the drink, the camera is a "smell", and, of course, the slogan "Leave an impression" finishing touch idyll.




The story of women's fears with the help of music.

Minute spot "Fears" Peruvian department stores Saga Falabella shows women who stop in front of something very important to them responsible, but scary.





Musical talent is not of this world. They are ruled by God, the angels and powers ada.Chto could be better than to promote art through advertising, claims to the same status? This was the groundwork agency Jung von Matt / Elbe, when they began an advertising campaign for the famous musicians among team Konzerthaus Dortmund (Philharmonie Westfalen).




Demolition bashki.Abbott Mead Vickers BBDO and Therapy Films filmed for British hip-hop / R & B-Choice FM radio clip that his unexpected ending can cause temporary cardiac arrest at the very impressionable people.






The combination of classical music, his bare chest and bullying by the Belgian creatives

The Belgian agency BG & F filmed movie, which combines stiffness and academic classical music and universal humor.






Audi S3 played "Turkish March" 600 butylkah.Televizionny video, which was broadcast in Spain, is a real show. The car rides along the row of bottles and touching each small "spikes", fixed to the body, takes the "Turkish March" by Mozart.





via / tv-spot / 2007/04/16/16988 /

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