Flash on instinct. Advertising Caprice in the new style Bashny.Net

"Nidan Juices" announced the release of Russian TV Channels New commercial juice segment premium Caprice.
As described in the company's website, broadcast video starts October 22, 2007 and covers the general federal TV channels - First, Russia, STS and Muz-TV. The advertising campaign to support the brand Caprice will be held from October to December 2007 and in February and March 2008.



Production of commercials "Flash" company engaged "Metrafilm." Director - Yang Qing Sheng, the operator - Wen De Guan, producers - Natalia Demidova Alla Rashitova. The plot is created by creative agency RA «Instinct»: Yaroslav Orlov copywriter, art director Roman Firayner producer - Natalia Polyakova, creative director - Yaroslav Orlov, Roman Firayner. Duration of the video - 30 seconds.

"We wanted to create an unusual - a fascinating and captivating advertising, such as stylish as juices under the brand Caprice, - says Director of Marketing and Advertising Department JSC" Nidan Juices "Arkady Kurin. - Romantic story lovers sophisticated tastes Caprice. Our life is multifaceted, scenery sometimes change too quickly, and victory does not come without a fight, but the efforts are not in vain, if the award can pamper yourself and your loved one exquisite gift ».





The development of the plot of the new movie "Flash" dynamic and unpredictable, as the rhythm of life of a modern big city. The hero of the movie - is truly a hero. It overcomes in its path elements, breaking through the blizzard. The last effort to fight raging mountain river. Runs to saving the forest, pursued by hunting eagles. For the hero chasing riders, and the boom is about to overtake him, but the man escapes from them in the marshy field. He gets in the prison, but to save them. Gets trapped in the forest. It is not known how - but he escapes again. He is fighting off bandits and jumping into the arms of fire unknown. And all the while he tries to save his travel bag, as if in it - the most precious thing in the whole world ...
And the hero, tired but not broken, part of the royal apartments, and meets a beautiful girl. Man reveals to her the coveted parcel, and we see how juicy and radiant, but still the most ordinary apples scattered on the table.

The girl with pleasure drink apple juice, and the hero looks at her with undisguised tenderness and love.

via adme.ru