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Sberik and Sberochka (see comments!)
Characters Savings Bank, previously present only in the corporate newspaper, began to be used in BTL.Korporativnye heroes Sberik and Sberochka (the official name), are increasingly becoming a symbol of the brand promotions.
Characters are ozhivshuyu oblemu logo, which in turn is the symbol of the purse.
via # image1873955
Characters are ozhivshuyu oblemu logo, which in turn is the symbol of the purse.
via # image1873955