Mysterious city hallucinations ADVERTISEMENT Orange

Frederic Planchon, French director, perhaps best of all the other feels the city and able to apply it as a kind of separate viewer a strange world, withdrew clip «Cinema» for Orange TV.Agentstvo Publicis Conseil under the creative leadership of Olivier Altmann proposed Orange to realize the idea of ​​the rollers " arrival entertainment "in the list of services telecommunications giant, literally. Show availability of TV programs and movies by Orange at any place at any time, as you can understand it, if you include a little bit of imagination and a moment admit the possibility of the impossible - to settle the film and television in the city.

Planchon shown in the video the night city, where suddenly strange things start to happen, and there are strange characters: clowns in a sewer manhole, kanatahodtsy on wires, soldiers in parking lots and other, and other. At the same time citizens are not afraid of it at all, but just be surprised and pleased. Because «entertainment has arrived» - «entertainment came».

The style of the video is reminiscent of European films 80, creating the impression of strangeness in no small measure contributes to the soundtrack - a composition «Hill Of Our Home» British duo Psapp.

This is the first movie of the series, in which, according to the promises of Publicis and Orange, will be 5 spots on the Orange Cinéma Séries, a new service from Orange TV.





Also see review of the history of advertising advertising Orange.

via / kreativnyj_obzor / 2007/09/28/20411 /