Toddler Evian is in every man Bashny.Net

BETC Euro RSCG Paris theme developed brood Evian printed kampanii.V series of prints «Baby Inside» («The kid inside") French creators used the image of babies Evian of the most successful advertising of the virus that has entered the Guinness Book of Records.

Fashion photographer Nathaniel Goldberg took ordinary people in T-shirts with babies. At the place where the idea had to be in their heads, their heads are adults. What conveys the core message of the campaign «We're all babies inside» («We're all babies inside") and is consistent with the global slogan of water Evian - «Live Young» («Live Young»).





















Persons campaigns have become ordinary people, not models. They passed the casting and have been selected on the assertions of agency, for their strength, their personality, freshness, variety and originality. On shooting these people were given only T-shirts and water bottles. They wear their clothes and pose their own individual style.
The campaign will be launched this month in Singapore, Thailand, Australia and Russia. In April - China, the United Arab Emirates and Qatar.

Also see the best examples of advertising on the shirts: How to make a person advertising vehicle

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