We define the "Counter-advertising of the Year"

Public Advertising Council of St. Petersburg and Leningrad region summed up competition "Counter-advertising-2010" .Tselyu competition held for years, is a means of "reducing risk" samples "bad publicity" to achieve reduction of its number in the streets of St. Petersburg and Leningrad region cities . The term "bad publicity" organizers realize immoral, tasteless, unethical, illiteracy, unsightly and absurd (absurd) advertising.

Ten days from the start of the competition in the network Public Advertising Council Petersburg and Leningrad region received 158 most absurd advertisements city and region. 63 work had to withdraw from the competition, as in the words of executive director of the Public Council for advertising St.Petersburg and Leningrad region Yuri Korobov they did not meet the conditions tags, ads, advertising in other cities.

"The winners»

The category "Outdoor advertising": "Strike the balls»





The category of "Signs", "Shop furniture»



The category "Advertising / transport": "Not about the BBC point»



Winners will be awarded at the closing of the exhibition "Advertising and Information" at the fairgrounds. Antireklamodatelyam be awarded special "antiprizy" - "air fresheners advertising" - and diplomas.



Short listKategoriya "Outdoor advertising»







The category "Advertising / transport»





The category "Signboards»









Zayavki

























































Selected by the Board and passed the final 13 works were exhibited in the public vote on the website co-organizer of the contest - the newspaper "Metro" on the OCP website, as well as through SMS-voting in buses on the video monitor "PTV" .Smotrite winners of the "Counter-advertising-2009."

And also: ruthless Russian advertising copywriting Elite brendingFamilny neymingNarodny

via / kreativnyj-obzor / narodnyj-kopirajting-199155 /

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