Learn to say "No"

We were not taught to say "no." "No" is considered something of a rough, almost an insult. Say no, you can only drag dealers and strangers who offer you candy.
In this case, the word "no" creative impulse is stronger than that of any ideas, insights and skills. Refusal of excess extends the time that people can spend on creating something new. The math is simple: you have less time than you think, and you need more than you think.
People who have achieved success in the work, do not think it will take much time. To give an interview, write a letter, watch a movie, have dinner with someone uninteresting. They think about how much it will take work. How many I have not will build up until I will not say "no"? The picture? Paragraph? Twenty lines of code? Answer "yes" means to create less. Because we have initially not so much time as we would like. Need more time to fill the car, buy groceries, take the time to family and substantive work.
One day in 1998, in response to repeated invitations to play in advertising Apple, actor Sean Connery wrote Finally, Steve Jobs a letter as follows:
"Dear Mr. Jobs! I repeat once again. You do understand English, is not it? I'm not going to sell his soul or Apple, or any other company. And I'm not interested in having to "change the world" as you offer me. And you do not have anything, what would I need and what I wanted. You sell computers, but I damn James Bond! It's hard to imagine a faster way to ruin his career than the appearance of your wacky promotional materials. Please do not hesitate to contact me. Regards, Sean Connery ».

Interesting fact. When the Hungarian psychology professor had intended to write a book about creative people, he sent 275 requests for interviews. Others simply did not answer - were so busy. One-third refused:
Writer and consultant Peter Drucker:
"One of my secrets productivity (in which I believe, in the" creativity "is not) - it is a huge, not even GIANT basket, which I throw out all the invitations such as yours. In my understanding, the productivity is not to do what they want me to other people, and devote time to the work for which I have a purpose and talent over ».
Secretary of the writer Saul Bellow:
"Mr. Bellow found it necessary to inform me that in the second half of his life he remained an active writer, partly due to the fact that does not allow himself to be distracted by questions like yours».
Photographer Richard Avedon:
"I'm sorry - I have left too little time».
Secretary composer George Ligetti:
"George is quite actively writes music, and as a result, absolutely overworked. He will not be able to assist you in writing your book for the study of creative people. He also asked to apologize because he could not answer your letter personally - busy writing a concerto for violin, which must be completed before the autumn ».
Time - is the source material for creativity. If you remove all the nonsense about "creativity", the bottom line will only practical work, through which people can find solutions to problems, the process of thinking, thinking, in fact, what is called "creation of a new". Creativity takes time for days, weeks, 24 hours a day, and did not know such words as "vacation" or "weekend».
The creation of new products, ideas, works, it is not a process that can be turned on and off at scheduled times. Creative people spend all their time on the job.
Charles Dickens once wrote to a friend in response to his invitation:
"I do not write:" It is only half an hour! "" It only takes one night. " But they do not realize that I can not command himself aside for five minutes and then immediately return to work, and just meeting could excite me so much that I can not write a single line of the day. Anyone who deals with real creativity, must deal with them constantly, to find his calling in this. I'm sorry that you suspect me that I do not want to see you, but I can not help here; I have my own way and I'll go through it regardless of the desires of other people ».
Sometimes "no" makes us rude, selfish, antisocial, alone. But "no" is what causes us to continue to create.


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