Aaaaaaa! Most headache of Panadol.

Children ana * getik (analgesic) from the company Bayer (Astron Pediatrics Analgesic) and the agency Oglivy & Mather, China has shown a big problem of small children.

All adults think that a child's life is full of colors and completely carefree. Certainly not! Do you remember what a great and terrible headache seemed when you were small? No? Well then we look at advertising and rejoice in what is now the headache does not look ustraschayusche. Is that sometimes in the morning ...;)












But the creative idea from Y & R Buenos Aires (Argentina) showed a problem of adults who bring the "headache" in the figurative sense - for example, the birth of a black child from a white couple, betrayal of a loved one or a broken car. And the funny thing - the main roles are played by children!













This series of prints received "bronze" in the category Press on the "Cannes Lions 2006».


via www.adme.ru/tribune/2006/06/23/6997/%3E%3Cimg%20src=