The road length of life in advertising Chevrolet.

The agency McCann Erickson developed a series of very philosophical prints for car brand Chevrolet.

Life - it's a long road, with its curves, obstacles, hills and valleys. On the way, we always come across people. Someone is going in the opposite direction, and we quickly left them. Someone is going in the same direction as us. With such people we were going on the same road life. We can go wrong in the middle of the road and ask for help from a passing, or you can assist. On the way we stop at some roadside inn to spend the night or ride out the storm ...



Life - a beautiful road, with countless surprises, warm moments and memories. Chevrolet is confident that this road is to drive it at a decent car.
















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