"Instinct": The fun of ROCTIK'C-KFC may even hurt bystanders

ROCTIK'C-KFC comes to TV advertising campaign with a new sandwich "Chiker." The developer of creative advertising agency acted clips Instinct, confirmed the information about this site in the agency.


The advertising campaign aims to secure a message about the unique taste and the price of the new product chain "ROSTIK-KFC».


Story video demonstrates how emotions by "Chiker" can even be taken for contempt of passers-by.



Instinct:
Creative Director: Roman Firayner, Yaroslav Orlov.
Art Director Michael Koshelev.
Copywriter Alexei Meshkov.
Producer Novel Fatty.
Account Director Natalia Orlova.
Strategy: Sergei Vladimirov, Galina Theorin.


Production: Okey Dokey.

Director: Shirai Yaveri,
Demo director Patricio Suarez,
Producer - Peter Ilyin.



via / instinct /

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