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McNuggets rap! The story of how McDonald's bought three dudes amateur video and run it in a national broadcast
McDonald's launched a broadcast video, filmed on amateur camera three actors from Chicago. Clip this was not ordered - no McDonald's, no agency Arnold Worldwide, until recently, did not know about its existence.
About a year ago, Fernando Sosa, Thomas Middleditch and Matt Malinsky - friends, created Foreels amateur studio and playing in the Chicago improvisational theater iO Theater - took about McDonald's invented the eve while waiting in the wings rap dedicated McNuggets. Thomas read Fernando portrayed bits, and Matt took off all the little unprofessional camera. Video posted on its website and on YouTube, where the video gained popularity a few days ago after a national broadcast.
Absolutely hilarious rap would have remained obscure, if not for Arnold Worldwide, an agency serving the fast-food giant. They got in touch with the guys, and they bought the rights to this video, added some titles of the product, and we've got a great spot.
And a little note: Fernando, Thomas and Matt - not fans of McDonald's. Thomas commented on the incident: "I try to stay away from it all; it's pretty bad for you ... I helped a tremendous evil corporations - free of charge. Damn! :) »
via www.youtube.com/watch?v=XSZ6k3QIsAk
About a year ago, Fernando Sosa, Thomas Middleditch and Matt Malinsky - friends, created Foreels amateur studio and playing in the Chicago improvisational theater iO Theater - took about McDonald's invented the eve while waiting in the wings rap dedicated McNuggets. Thomas read Fernando portrayed bits, and Matt took off all the little unprofessional camera. Video posted on its website and on YouTube, where the video gained popularity a few days ago after a national broadcast.
Absolutely hilarious rap would have remained obscure, if not for Arnold Worldwide, an agency serving the fast-food giant. They got in touch with the guys, and they bought the rights to this video, added some titles of the product, and we've got a great spot.
And a little note: Fernando, Thomas and Matt - not fans of McDonald's. Thomas commented on the incident: "I try to stay away from it all; it's pretty bad for you ... I helped a tremendous evil corporations - free of charge. Damn! :) »
via www.youtube.com/watch?v=XSZ6k3QIsAk
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