As Ace saves victims of shipwrecks Bashny.Net

Leo Burnett, Puerto Rico and Procter & Gamble decided to combat housewives katastrofoy.Novaya roller-line advertising campaign detergents Ace does not change the positioning of the product. According to the communication strategy, Ace, still remains a powder / bleach, which is perfectly washes, keeping things pristine color.

But the plot of the new movie created for Spanish-speaking audiences of US markets, is significantly different from the usual "home" stories. The spot is about a man, it turned out after the collapse of the high seas. He saves his life, wearing a white shirt, who had the foresight washed Ace.

Great production - studio merit Virus Films and directed by Gerald Lewis.





via adme.ru