Carefully read the instructions! Advertisement "no toothbrushes" by the agency Richter7

Richter7 set out to portray the power and compact size brush SonicScrubber «This is not a toothbrush. This new heavy-duty device for cleaning hard surfaces "- accompanied by such a tagline prints compact home brushes SonicScrubber. This compact mini mop appearance actually resembles an electric toothbrush, so advertisers aim was to convey to the consumer the information that it a) is not a toothbrush, though similar, b) it is a very powerful thing, though small.




Place on prints comrades who seem to casually read the instructions and used as a toothbrush SonicScrubber, creators of Richter7 implemented both ideas.















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