And this is in New Zealand to support the domestic producer

The agency M & C Saatchi has developed a magnificent campaign - "Buy New Zealand» (Buy Kiwi Made). The flagship of the campaign - TV spot featuring local star Oliver Driver.Spot is a precision manufacturing process New Zealand goods. While the pipeline "giving birth" famous android master, he says the following:

"There are many things in the good old Zealand, we can be proud of. But to be honest, most of us on them "hammering". Take our boats! But we can not just make fun of them. In New Zealand, full superumnyh people create a variety of upscale products. You'll be surprised. Some of these things you will never see, because they immediately go for export. But a bunch of products made by the New Zealanders are constantly transported to local shops (caution, guys!). Producing goods in our country, we are creating jobs for New Zealanders. And we make money. And all that we need - it's a small effort. If you buy New Zealand - we will do it! »





The campaign turned out really "kosher": it has been realized only through the efforts of local citizens. And the customer is very proud of this fact. Everything down to the clothes of the protagonist and the boxes in which it then packed, created on the island.

- We did what, according to our research, consumers want - says Sue Bradford, one of the coordinators of the government campaign. - Promotional video of the highest quality, which draws the image of the ultramodern local production. In addition, it truly entertaining.

via adme.ru