Advertising from the shadows Bashny.Net

Drop Shadow may be the subject of an amazing artistic tsennost.Sovsem recent street artists who paint not only paints, but also the shadows, created a curious ambient ale Newcastle. Artists have used three thousand bottle caps for the billboard, which in the evening people began to reach for a glass of ale. The required effect is achieved by the lateral directional light. Kopilayn: "Try lighter side of dark».

In order to create the work of art are not necessary ink and paper. American Jim Denevan draws a stick in the wet sand amazing giant drawings. Body art artist Craig Tracy has been airbrushing on the body. A Kumi Yamashita (Kumi Yamashita) - is a talented Japanese artist, drawing a shadow. She currently lives and works in New York.

It creates its own custom product using properly placed objects and cast their shadows. At first glance, the installation on the wall - it just randomly scattered letters or objects. But with the right lighting letters, as if on command, to create a picture on the wall appear hidden from the human eye shapes and images.






















To create a poizvedeniya Kumi Yamashita months turn on and off lights, moving objects on the wall. With the play of light and shadow creates a unique artist thing. Simple materials - paper, wood, aluminum - plus innovative thinking and imagination produce an exciting, provocative art.





The experiments were conducted with a shadow in the 70-ies of the last century, the famous Japanese artist and graphic designer Shigeo Fukuda (Shigeo Fukuda). In his work Fukuda (1932-2009), which is considered one of the founders of modern Japanese design school, is actively used the techniques of optical illusions. For example, in the famous sculpture "Lunch in a motorcycle helmet» («Lunch With a Helmet On»), Shigeo hundreds of spoons, forks and knives soldered construction, which casts a shadow in the shape of a motorcycle.







This technique previously used in advertising. By Christmas 2007 John Lewis, a large network of riteylingovaya UK, has launched an advertising campaign about the Christmas gifts that are not just objects, and part of the soul of the giver. And every gift is the one who gave it. The video showed a group of people set different items from the range of networks John Lewis. These items, casting a shadow on the opposite wall, creating a graceful figure of a woman with a mass of gifts.







See also the theme:

Drawings in the sand

Drawn pictures

Live pictures

Illusory Body Art

via www.adme.ru/kreativnyj-obzor/illyuzornyj-bodi-art-293605/