Sticky ads

To attract the attention of potential customers, one of the networks of workshops on repairing footwear in Canada ordered advertising. The advertising agency decided to hold an unusual advertising campaign as follows: they are scattered in front of each workshop camouflaged under asphalt stickers adhesive side up, so that they stick to the shoes of passers-by. On the back of the sticker has just been placed information about the advertised network of shoe shops. Party with the advertising information to passers-by came across the eye at the very moment when they were trying to get rid of the sticker adhered to his shoe.





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