China wants to take away the Burberry brand cell print

Burberry brand can lose its exclusive rights to a design feature - Cellular-band print in China. Authority to regulate the spread of trademarks in the country, canceled the patent protection of the famous cell Burberry. The reason for this was too little of the country's apparel and accessories with the print for the past three years. It is easy to understand that if the print Burberry will lose its exclusivity, it will untie the hands of the producers of counterfeit products, which can be stamped on various cell products without any of restraint.




Burberry brand shops in Beijing

Naturally, the company Burberry appeals to reverse the decision of the Commodity Department. Therefore, the decision to withdraw exclusivity cells Burberry in China does not enter into force before the end of the trial - the newspaper Guardian.
At present, China and Japan marked the most successful sales figures Burberry. However, marketers predict the overall decline in sales of luxury goods in connection with the economic downturn and the start of a public campaign against the imposition of high-end brands in Asia.