Roof installations: features of advertising structures

Any business for successful promotion requires advertising. It can be different: external, internal, contextual, in social networks, etc. The development of a marketing plan necessarily includes the choice of promotion channels, and usually several of them are used at once. It all depends on what kind of business you have, where it is located and what it does.

For various shops, office centers, businesses and other companies, roof structures are one of the advertising options. Usually they are made of metal, on top are covered with paint or special polymer films. In addition, they are illuminated so that the advertising works 24 hours a day and attracts the views of people passing by. Roof structures look solid and interesting, but the prices for them can not be called low, so they are usually used only by large companies.



Features of advertising compositions
From the side, roof structures look weightless and easy, but this is a deceptive impression. When creating, many parameters are taken into account, because they are located in the open air and are subject to wind load, natural precipitation, temperature changes, etc. In addition, the design must take into account the method of fastening, the total weight of products, the area of the installation, the features of the base, etc. After that, a technical task is drawn up, on the basis of which a modern roof structure is created. Its installation is coordinated with different authorities, after which installation and connection to engineering networks are made.

The design of advertising compositions can be different. Most often it's:

  1. Separately standing letters. They look solid, stylish and beautiful. They can have different height, font, inclination and various decorative inserts.
  2. Lightboxes. They are also called light boxes. Cheaper and simpler than letters, but at the same time they attract eyes and concentrate attention.

Before ordering a certain type of advertising design, it is necessary to study the general situation and the object itself, so that it fits into the architectural landscape, and during installation there were no problems. Therefore, you need to entrust this business to professionals, and not order in the first advertising office randomly. We recommend cooperation with Arma Design – this is a well-known company in Kiev, which provides a full range of works, starting from the study of the object and ending with coordination and installation at the specified place.





Advantages of roof structures
The advantages of this type of advertising include:

  1. Excellent visibility. Large letters or light boxes are clearly visible from hundreds of meters, or even several kilometers. That is why such advertising structures are effective.
  2. Long service life. Usually they are made of stainless steel or other metal, polymers, etc. These materials are not afraid of frost, rain, mechanical stress. They serve for decades without losing their characteristics.
  3. Increase trust from customers and partners. It is proved that such signs improve the image. People believe that a solid design is a reliable company that has come into business seriously and for a long time.

That is why this type of outdoor advertising should be given credit along with other options. If you have your own building or you can make adjustments to its appearance, be sure to use this option. A sign on the roof is guaranteed to pay off all the investments made and bring your business fame, popularity and prosperity.