New video Zune - pacifist Shooting in the sky from the studio FullTank

The site zune-arts.net update - video «Dogfight», made 72andSunny agency and studio for the song FullTank group Viva Voce.Etot clip, like all the previous videos for Zune, by different agencies and prodakshenami meets the concept of an advertising campaign the player Zune, invented by Microsoft in defiance of iPod: unifying slogan «Welcome to the social!», the two protagonists, "druzhaschih against the world", and «Dogfight» rather than a commercial video as high art.

The difference of this work lies in the fact that the distribution of video among the audience will take place not only through the Internet. This is the first spot, which aired US television - broadcasting began July 1.

Plot: A man and woman flying in airplanes «Dogfight» and shooting at each other. The shells collide, explode, but do no harm, and paint the sky beautiful psychedelic paintings. Once a man has no time to shoot on time due to a fault, she rescues him from a cloud of highly explosions.




Chris Do and Ben Morris, FullTank: «We wanted to find such an idea, which would itself fresh and visually. We also wanted to add some simple humor. It all started with the fact that we have come up with two characters in dogfaytah. Before us was a difficult task to figure out how to make a script intriguing and progressive. We are all big fans of traditional Ani * ation and manga culture, so I mixed some of the features and technology in this hybrid graphics and 3D. In general, we all ponabrali everywhere: Aeon Flux, Jean Giraud, pop surrealism, graffiti, anime ...




Previous 8 rollers campaign website - Dead and loving bear, endless cookie eyes as a gift, moths, monsters, robots and pixel dancers, poultry and rabbit.


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