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Dead and loving bears in the new Zune video
Site Zune-Arts comes back to life. After a brief lull, Microsoft once again started to update its creative gallery "response iPod».
Argentine studio Punga introduced a new work on the theme of "friendship of two against the world", which is actively developing on zune-arts.net. The video focused on viral spread, features a "black" creative: in the cemetery bear lover quickens the dead bride half his heart. There is no spot of the classic happy ending: the happiness was short-lived bears.
Worth watching in format .mov!
Recall that to promote their MP3-player Zune, in Microsoft resorted to unconventional advertising course. The company first started a blog Zune Insider, which allegedly shared secret information about the product and fueled public interest in the new gadget. In November the blog added a promo, different from the official website of the player zune.net.
See previous viral videos Zune: The battle began with two birdies. Continue moths disabled dancing pixels and a girl with a monster. Then, for the sake of sharing Zune eyes. Then the player became a cookie that never ends.
It contains all of the samples were creativity by ever for this gadget, all depending on whether they were successful enough to continue to be used in advertising, or not. At the same time he stressed promo as it is not advertised goods, and was devoted to "pure art": even domain for a selected .net, instead of .com - as well as the main site for Zune.
All the characters are shown on the cover page of the site were designed for advertising agencies and different player simply creative people.
The slogan of the new campaign, the player selected «Welcome to the social!» («Welcome to our community"). The slogan was chosen. Unlike other players, Zune - not a means to "shut out" from the world, but on the contrary, a way to connect people: through a wireless headset it allows you to listen to music to two users simultaneously.
via www.adme.ru/creativity/2006/12/05/13114/
Argentine studio Punga introduced a new work on the theme of "friendship of two against the world", which is actively developing on zune-arts.net. The video focused on viral spread, features a "black" creative: in the cemetery bear lover quickens the dead bride half his heart. There is no spot of the classic happy ending: the happiness was short-lived bears.
Worth watching in format .mov!
Recall that to promote their MP3-player Zune, in Microsoft resorted to unconventional advertising course. The company first started a blog Zune Insider, which allegedly shared secret information about the product and fueled public interest in the new gadget. In November the blog added a promo, different from the official website of the player zune.net.
See previous viral videos Zune: The battle began with two birdies. Continue moths disabled dancing pixels and a girl with a monster. Then, for the sake of sharing Zune eyes. Then the player became a cookie that never ends.
It contains all of the samples were creativity by ever for this gadget, all depending on whether they were successful enough to continue to be used in advertising, or not. At the same time he stressed promo as it is not advertised goods, and was devoted to "pure art": even domain for a selected .net, instead of .com - as well as the main site for Zune.
All the characters are shown on the cover page of the site were designed for advertising agencies and different player simply creative people.
The slogan of the new campaign, the player selected «Welcome to the social!» («Welcome to our community"). The slogan was chosen. Unlike other players, Zune - not a means to "shut out" from the world, but on the contrary, a way to connect people: through a wireless headset it allows you to listen to music to two users simultaneously.
via www.adme.ru/creativity/2006/12/05/13114/
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