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Creativity Without Borders - The Chip Shop Awards 2008
Last weekend in Edinburgh hosted the annual awards ceremony The Chip Shop Awards 2008. Over 150 creative people gathered to see who will get the main prize. Presents awards brand guru Michael Wolff, in the composition of the judges involved John Jessup from the agency Leo Burnett.
Festival of The Chip Shop Awards is probably one of the most unusual festivals and competitions in the advertising industry? as evidenced by even its name (chip shop - shop selling hot food: chips, fish, sausages, chicken).
The history of its name is quite interesting. In 1980, two young men from Manchester desperately wanted to win a reputation as a serious and talented creatives in the advertising community. As now, the best way to achieve this was then considered for the award of any advertising festival. But to participate in it was necessary to have customers that these two just did not have.
Reflecting on how to overcome this obstacle, they came to the conclusion that it is necessary to make a stunning creative for someone the client for free, and then use it to participate in the festival. The client, which they chose was the usual junk food, selling traditional English dish - fish and chips (fish and chips) - in north Wales. Barnacles Fish & Chip Shop was just a shop of ready meals, takeaways, but later became known as the owner of an advertising campaign, which is envied by many.
The plan was successful, the work of young people was appreciated and has won several awards, among them the D & AD Awards, Campaign Awards and Roses Awards.
At present, the competition offers kreatoram and those who want to become them, the chance to showcase their ideas, did not dwell on the conventions.
The Chip Shop Awards is designed for measurement and recognition of the best ideas are not always subject to specific rules or limits. It muzhdunarodny advertising and design competition in which there are no rules. Competition exists
in the name and for the sake of ideas. The works presented at the festival, are not required to run in the broadcast, to be printed or used in reality. To submit your application, you do not even have a client. All you need is a great idea.
The main prize of the festival went to the National Gallery of Scotland for the decoration of the building in the style of Andy Warhol. Most of all prizes collected agency Big Communications.
Grand Prix
Title: Warhol Can Columns
Client: National Galleries of Scotland
Company: National Galleries of Scotland
Chairman's Award
Title: Good Job
Client: Jim the Window Cleaner
Company: Lake
Title: Unseen Episodes
Client: NSPCC
Company: Savvy Marketing
Title: Flakey Babies
Client: E45 Junior
Company: Stone Soup
Title: Who's the gaffer now?
Client: Henkel
Company: fuse8
Best Press Advertisment
Title: It's your funeral
Client: Department for Road Safely
Company: mda: creative
Title: HOT sauce HOB
Client: HEINZ
Company: Studen
Title: Lasts longer, much longer
Client: Duracell
Company: The Lab
Best Business to Business Advertisement
Title: Balls
Client: The Confidence Shop
Company: Grisdale Lesniak Swann Ltd
Title: No Queue
Client: B & Q
Company: Big Communications
Best Outdoor Advertisement
Title: Absolut Binge
Client: drinkaware.co.uk
Company: AIR Advertising
Title: AyeMac
Client: Mac
Company: Scott MacMichael
Title: Just Do It Yourself
Client: Homebase
Company: The Lab
Best Charity Advertisement
Title: Organ Donation
Client: NHS
Company: Access
Title: Organ Donor Ambient
Client: NHS
Company: Access
Title: Please Give Generously
Client: Tourettes Syndrome (UK) Association
Company: Caspa Marketing
Title: Blood
Client: US Red Cross
Company: Uber
Best Work for a Relative or Friend
Title: Wedding Invitation
Client: Morten and Georgina
Company: Sass Brand Communications Ltd
Title: Helen Loves Dick
Client: Helen Lunn and Richard Hewitson
Company: C21
Title: BBQ invites
Client: David Beckitt
Company: Brahm
Best Work for a Brand you Have not a Hope of Winning
Title: Best in Show
Client: RSPCA
Company: creativejuice
Title: Jail Break
Client: Andrex
Company: onebestway
Title: Phil Collins KitKat
Client: KitKat (Nestle)
Company: TCS
Title: Age Limit
Client: The National Lottery (lotto)
Company: Lake
Best Work for a Client You Have but Have not a Hope of Running
Title: Bodyworlds Ambient
Client: MoSI
Company: Access
Reject of Year
Title: Wanted Bin Laden
Client: Sheffield City Council
Company: Ledgard Jepson
Title: Bobby
Client: Man United Soccer Schools
Company: Poulters
Title: Wembley Tin
Client: Johnstones Paints
Company: Poulters
Best Use of Bad Taste
Title: Have a Break
Client: KitKat
Company: creativejuice
Title: Lock
Client: Fritzl Locks
Company: Big Communications
Title: New Bed
Client: Ikea
Company: Hudson Fuggle
Best Piece of Direct Mail
Title: Windbreak
Client: Settlers
Company: onebestway
Best Packaging Design / Point of Sale
Title: Ministry of Sound Vodka
Client: Ministry of Sound
Company: Caspa Marketing
Title: Tesco Tortillas
Client: Tesco
Company: Pemberton and Whitefoord
Title: Loseley Ice Cream
Client :.
Company: Pemberton and Whitefoord
Title: Rabbit Food
Client: Ann Summers
Company: Tangible
Best Use of a Show Window Postcard Space
Title: City Car Club
Client: City Car Club
Company: SM + Co.
Title: Lost
Client: Amazon.com
Company: Stone Soup
Title: Anything and Everything
Client: ebay
Company: fuse8
Best Use of Plagiarism
Title: Bastards
Client: WKD
Company: Big Communications
Title: Good things come to those who are WKD
Client: WKD
Company: Big Communications
Best Use of Shocking Copy
Title: Car of your Dreams
Client: Audi
Company: fuse8
Title: Killer Phone
Client: West Yorkshire Police
Company: creativejuice
Best Non-PC
Title: May Cause Confidence - Shopping Centre
Client: Clearasil
Company: MezzoFilms
Title: A to B
Client: Virgin Trains (First Class)
Company: Savvy Marketing
Title: Immaculate Reception
Client: Virgin Mobile
Company: Blue River
Title: Apple
Client: Apple
Company: Golley Slater
Title: Do not Hang Around
Client: Samaritans
Company: Sequoia
Title: Grandma
Client: Gillette
Company: MezzoFilms
Best Ambient Media
Title: Catch bigger fish
Client: Angling Times
Company: The Black Hole
Title: Ooops
Client: Dave's Driving School
Company: Sequoia
Title: Stunt at Tate Modern
Client: Spec work
Company: Max Burgoyne & James Beswick
Title: Acetate Puddle
Client: Golden Valley Veterinary Hospital
Company: mda: creative
Title: Toilet Training
Client: Golden Valley Veterinary Hospital
Company: mda: creative
Best Campaign to Become Viral
Title: The Charlatans 'You Cross My Path' Viral
Client: Cooking Vinyl Records
Company: MezzoFilms
Invent Your Own Category
Title: Bookcase Regular
Client: Best Font Created From a Bookacase and Some Books
Company: Adam & Sam
via # image2287655
Festival of The Chip Shop Awards is probably one of the most unusual festivals and competitions in the advertising industry? as evidenced by even its name (chip shop - shop selling hot food: chips, fish, sausages, chicken).
The history of its name is quite interesting. In 1980, two young men from Manchester desperately wanted to win a reputation as a serious and talented creatives in the advertising community. As now, the best way to achieve this was then considered for the award of any advertising festival. But to participate in it was necessary to have customers that these two just did not have.
Reflecting on how to overcome this obstacle, they came to the conclusion that it is necessary to make a stunning creative for someone the client for free, and then use it to participate in the festival. The client, which they chose was the usual junk food, selling traditional English dish - fish and chips (fish and chips) - in north Wales. Barnacles Fish & Chip Shop was just a shop of ready meals, takeaways, but later became known as the owner of an advertising campaign, which is envied by many.
The plan was successful, the work of young people was appreciated and has won several awards, among them the D & AD Awards, Campaign Awards and Roses Awards.
At present, the competition offers kreatoram and those who want to become them, the chance to showcase their ideas, did not dwell on the conventions.
The Chip Shop Awards is designed for measurement and recognition of the best ideas are not always subject to specific rules or limits. It muzhdunarodny advertising and design competition in which there are no rules. Competition exists
in the name and for the sake of ideas. The works presented at the festival, are not required to run in the broadcast, to be printed or used in reality. To submit your application, you do not even have a client. All you need is a great idea.
The main prize of the festival went to the National Gallery of Scotland for the decoration of the building in the style of Andy Warhol. Most of all prizes collected agency Big Communications.
Grand Prix
Title: Warhol Can Columns
Client: National Galleries of Scotland
Company: National Galleries of Scotland
Chairman's Award
Title: Good Job
Client: Jim the Window Cleaner
Company: Lake
Title: Unseen Episodes
Client: NSPCC
Company: Savvy Marketing
Title: Flakey Babies
Client: E45 Junior
Company: Stone Soup
Title: Who's the gaffer now?
Client: Henkel
Company: fuse8
Best Press Advertisment
Title: It's your funeral
Client: Department for Road Safely
Company: mda: creative
Title: HOT sauce HOB
Client: HEINZ
Company: Studen
Title: Lasts longer, much longer
Client: Duracell
Company: The Lab
Best Business to Business Advertisement
Title: Balls
Client: The Confidence Shop
Company: Grisdale Lesniak Swann Ltd
Title: No Queue
Client: B & Q
Company: Big Communications
Best Outdoor Advertisement
Title: Absolut Binge
Client: drinkaware.co.uk
Company: AIR Advertising
Title: AyeMac
Client: Mac
Company: Scott MacMichael
Title: Just Do It Yourself
Client: Homebase
Company: The Lab
Best Charity Advertisement
Title: Organ Donation
Client: NHS
Company: Access
Title: Organ Donor Ambient
Client: NHS
Company: Access
Title: Please Give Generously
Client: Tourettes Syndrome (UK) Association
Company: Caspa Marketing
Title: Blood
Client: US Red Cross
Company: Uber
Best Work for a Relative or Friend
Title: Wedding Invitation
Client: Morten and Georgina
Company: Sass Brand Communications Ltd
Title: Helen Loves Dick
Client: Helen Lunn and Richard Hewitson
Company: C21
Title: BBQ invites
Client: David Beckitt
Company: Brahm
Best Work for a Brand you Have not a Hope of Winning
Title: Best in Show
Client: RSPCA
Company: creativejuice
Title: Jail Break
Client: Andrex
Company: onebestway
Title: Phil Collins KitKat
Client: KitKat (Nestle)
Company: TCS
Title: Age Limit
Client: The National Lottery (lotto)
Company: Lake
Best Work for a Client You Have but Have not a Hope of Running
Title: Bodyworlds Ambient
Client: MoSI
Company: Access
Reject of Year
Title: Wanted Bin Laden
Client: Sheffield City Council
Company: Ledgard Jepson
Title: Bobby
Client: Man United Soccer Schools
Company: Poulters
Title: Wembley Tin
Client: Johnstones Paints
Company: Poulters
Best Use of Bad Taste
Title: Have a Break
Client: KitKat
Company: creativejuice
Title: Lock
Client: Fritzl Locks
Company: Big Communications
Title: New Bed
Client: Ikea
Company: Hudson Fuggle
Best Piece of Direct Mail
Title: Windbreak
Client: Settlers
Company: onebestway
Best Packaging Design / Point of Sale
Title: Ministry of Sound Vodka
Client: Ministry of Sound
Company: Caspa Marketing
Title: Tesco Tortillas
Client: Tesco
Company: Pemberton and Whitefoord
Title: Loseley Ice Cream
Client :.
Company: Pemberton and Whitefoord
Title: Rabbit Food
Client: Ann Summers
Company: Tangible
Best Use of a Show Window Postcard Space
Title: City Car Club
Client: City Car Club
Company: SM + Co.
Title: Lost
Client: Amazon.com
Company: Stone Soup
Title: Anything and Everything
Client: ebay
Company: fuse8
Best Use of Plagiarism
Title: Bastards
Client: WKD
Company: Big Communications
Title: Good things come to those who are WKD
Client: WKD
Company: Big Communications
Best Use of Shocking Copy
Title: Car of your Dreams
Client: Audi
Company: fuse8
Title: Killer Phone
Client: West Yorkshire Police
Company: creativejuice
Best Non-PC
Title: May Cause Confidence - Shopping Centre
Client: Clearasil
Company: MezzoFilms
Title: A to B
Client: Virgin Trains (First Class)
Company: Savvy Marketing
Title: Immaculate Reception
Client: Virgin Mobile
Company: Blue River
Title: Apple
Client: Apple
Company: Golley Slater
Title: Do not Hang Around
Client: Samaritans
Company: Sequoia
Title: Grandma
Client: Gillette
Company: MezzoFilms
Best Ambient Media
Title: Catch bigger fish
Client: Angling Times
Company: The Black Hole
Title: Ooops
Client: Dave's Driving School
Company: Sequoia
Title: Stunt at Tate Modern
Client: Spec work
Company: Max Burgoyne & James Beswick
Title: Acetate Puddle
Client: Golden Valley Veterinary Hospital
Company: mda: creative
Title: Toilet Training
Client: Golden Valley Veterinary Hospital
Company: mda: creative
Best Campaign to Become Viral
Title: The Charlatans 'You Cross My Path' Viral
Client: Cooking Vinyl Records
Company: MezzoFilms
Invent Your Own Category
Title: Bookcase Regular
Client: Best Font Created From a Bookacase and Some Books
Company: Adam & Sam
via # image2287655
