Photographer Arthur Elgort

Fame to the German photographer Arthur Elgort came after the famous photograph of Elizabeth Taylor, which he took in 1976. In the photo, the actress with one hand straightened her hair, and the other carelessly put on the wheel of a sports automo. What's the big deal? But the photographers were unanimous: there was a revolution. It was as if she had been caught by a hidden camera. Her feelings were captured in the picture, as if she (and not the photographer who made her stand up in the pose) determined the meaning of the picture. It does not matter that this shot took Elgort half a day, and “negligence” hairstyle Taylor provided stylist lying on the floor of the car. It was done: fashion shooting became much more dynamic and lively.