The dizzying success of six-year-old Nastya, who earns from two hundred thousand dollars a month on YouTube

The Internet is growing rapidly. Thanks to technology today, you can remotely buy goods and order services, find any information, communicate with people from different parts of the world. And with the help of the Internet you can work and earn a lot of money. And sometimes it is possible even for children. A prime example of this is Nastya Radzinskaya.

The girl will be only 7 years old in January, but she already earns more than top managers of large companies. And she lives with her mom and dad in Miami, goes to rest in exotic countries and almost daily updates the wardrobe. They earn their parents hundreds of thousands of dollars each month. How is that possible?

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First of all, it is worth telling a little about Nastya's parents. Anna and Yuri met on a dating site, and because the Internet already played an important role in their lives. He lived in Greece where he worked. In 2008, they returned to Russia, got married and started a business.

At first, they were engaged in renting out tools for construction. The business developed and soon developed into a profitable construction company. Yuri was subordinated to a construction team that carried out small contracts.



Meanwhile, Anna was engaged in her own business - the organization of holidays. She later opened a wedding salon. Already at that time, enterprising spouses confidently stood on their feet, because their businesses brought pound revenue annually.

Daughter Nastya was born in 2014. Moreover, young parents were immediately frightened by a terrible diagnosis - cerebral palsy. The doctors were sure that the baby would never walk or talk.

It is hard to imagine what Yuri and Anna felt at that moment, but they did not give up. New parents took their daughter to the doctors, constantly engaged her, communicated. It worked. By the age of 2, Nastya was developing normally.

Still, Yuri and Anna did not stop there. They undertook to develop the acting abilities of the baby to consolidate success. We saw that videos of children unpacking gifts are popular on the Internet. We just decided to do it again. And for the sake of the experiment, these same videos were also posted on YouTube. They created a channel called Like Nastya.

https://www.youtube.com/watch? v=Smvp77QKEyE

Back then, in 2016, even Russian-language YouTube had enough channels for children. But the Nastya channel began to gain popularity. The artistic girl was not embarrassed in the frame, behaved uninhibited and natural, laughed, sincerely surprised. I didn't even have to tell her what to do.

The baby enjoyed the filming itself, and therefore it was interesting and pleasant to watch. And the audience was mainly children, who thus distracted from the already annoyed animated series.

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A post shared by Like Nastya (@likenastya)



YouTube then automatically embeds ads into videos that gained more than 10,000 views. Money for this was transferred to the authors of the video. At first, the channel’s profits were small. But six months later, the Radzinskys found that 20 thousand rubles were received on their account during the day. Having estimated that with such income you can earn from 10 thousand dollars a month, the couple decided to develop the project.

At that time it was winter in Russia, it was cold. And the Radzinskys went on a trip to Asia. As a result, the trip lasted for 9 months. During this time, the blog has completely changed.

Parents constantly filmed and laid out small videos, as the girl tries new dishes, tries on clothes or has fun on the rides. Views increased, the number of subscribers exceeded a million, and revenues rose to tens of thousands of dollars. The girl was recognized on the streets even abroad: in Thailand, Malaysia, Indonesia.

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A post shared by Like Nastya (@likenastya)



The children’s channel or business Radzinski closed its former business. As a result, the entire family budget was formed at the expense of the channel 3-year-old Nastya. And to increase the audience at the expense of residents of other countries, it was necessary to hire translators who duplicated the words of Nastya and the words of parents. By the way, Yuri constantly participates in scenes with his daughter. Anna comes up with scripts for rollers. The content is translated into English, Spanish and even Arabic.

Soon, editors and special effects specialists were involved. Interesting toys and unusual clothes were searched for each individual video. Soon Radzinsky tired of the limited range and bad weather, and therefore decided to move. Warm and sunny Miami seemed the best option.

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A post shared by Like Nastya (@likenastya)



Today, Nastya Radzinskaya only on the main channel Like Nastya has 66 million subscribers. If you take into account other channels with the girl, then there are more than 185 million subscribers. And the most popular video on the channel has been viewed more than 850 million times!

The audience is becoming more demanding, so the family is constantly looking for fresh ideas for videos. Radzinsky attract designers to the videos have the best graphic special effects. They hire musicians to make the music sound in the video.

You have to spend a couple thousand dollars to create each video. As for income, it ranges from 200 to 500 thousand dollars per month.

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A post shared by Like Nastya (@likenastya)



Many say that early popularity and constant work on creating new content can be bad for a child’s psyche. However, Nastya's parents are sure that the girl gets real pleasure from the process, and therefore there will be no problems. In addition, the baby is filmed only in those videos that are interesting to her.