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And unsuccessful rescuers could kill themselves and deliver bodies
CLM BBDO has developed a television campaign for the French organization for organ donation (ADOT). The complex topic beaten in two new spot, which began broadcasting in May this year.
Agency presented two situations in which ordinary observers are solved on a heroic act. One of them is trying to save a drowning man, the other - to bring the old woman out of a burning building. Their debacle commented tagline: "You are not strong in saving the lost. Wait until his death. Bequeath their organs ».
- We are very grateful for the CLM BBDO creative - says campaign started in ADOT. - These videos illustrate the idea of how difficult it is to be a hero, how hard it is to save the life of another person, but, at the same time offer a simple means to achieve this goal: give the body after death to those who it can help.
via adme.ru
Agency presented two situations in which ordinary observers are solved on a heroic act. One of them is trying to save a drowning man, the other - to bring the old woman out of a burning building. Their debacle commented tagline: "You are not strong in saving the lost. Wait until his death. Bequeath their organs ».
- We are very grateful for the CLM BBDO creative - says campaign started in ADOT. - These videos illustrate the idea of how difficult it is to be a hero, how hard it is to save the life of another person, but, at the same time offer a simple means to achieve this goal: give the body after death to those who it can help.
via adme.ru
