Advertising ice-cream "Duet" hurt Obama

The series of prints for a new line of ice cream "Duet" Refrigerated number 3, established in the Republic of Armenia "Sunrise", has received political okras.Ryad Western publications including AdAge, TrendHunter accused RA Sunrise in the promotion of racism.



The range of ice-cream "Duet" - a double benefit and pleasure: almonds, or pistachio and banana and strawberry, or vanilla and chocolate. Therefore, the prints made in support, also with a double bottom and a dual meaning.







English version:










In Advertising Age recognized that advertising is too much racial overtones. In addition, the publication and found a mockery of Obama, finding that his popularity is based normal fashion. Noted and a rainbow over the White House, which looks ridiculous in those gloomy days.







Recall that previously had been presented packaging for ice cream "Duet».



Creative Group:

Creative Director - Andrew Gubaidullin
Copywriters - Alexander Parkhomenko, Eugene Primachenko
Design and illustrations - Vladislav Wood

via / pack / 2009/03/17/36942 /

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