The new Citroen C3 can ride like on a swing

Citroen launched the first on Youtube, and then the French campaign on TV about the unique angle of view of the new Citroen C3 Visiodrive. One of the main "chip" of the new Citroen C3 Visiodrive a windshield Zenith, which gives a unique overview of the front passengers up to 80 °, and the gradual softening of glass on top of having a protective coating from the sun, to the field of view with the usual transparency.

This is an advantage and became the basis for a new spot from the French agency H, and German Euro RSCG Dusseldorf. The process of creating video «Swing» / «Swing" took 3 days of shooting in Istanbul and 2 months post-production.

During the 20 days prior to the official launch of the video on TV channels in France, a spot was posted on YouTube, which immediately sparked a wave of interest and increased the number of visits to the site of the company even before its official launch.

In the video, the song sounds «Tick Tick Boom» The Hives.

Making of

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• 23 November 2009
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